In the Critical Capabilities for Mobile Application Development Platforms report, Gartner evaluates 14 MADP vendors across four use cases of growing demand for mobile apps.
Backbase has been delivering mobile apps and complete omni-channel projects for the past years, for FIs across the globe. This is based on Backbase’s omni-channel customer experience and digital banking platform that includes its own native Mobile SDK and MBaaS, delivering capabilities and mobile solutions across the full Software Development Lifecycle (SDLC), empowering businesses to define, design, develop, deploy, and manage omni-channel digital experiences from a single platform.
“Because mobile is the fastest growing channel for financial institutions, we believe being included by Gartner is great recognition of the developments Backbase has made in the past few years,” said Backbase CEO, Jouk Pleiter. “Our core focus is to help banks and insurers to deliver a great customer experience, and mobile is key in that aspect. Scoring so high indicates that we are great for our customers and doing great in our market.”
Gartner, Critical Capabilities for Mobile Application Development Platforms, Richard Marshall, Van L. Baker, Ray Valdes, Jason Wong, Michelle A. Brosnahan, Adrian Leow, 04 August 2015
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