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Winning strategies to jumpstart your digital transformation

A webinar on the combined power of Backbase & Microsoft’s offering to re-architect banking around the customer

Financial institutions are under immense pressure to act quickly and adopt digital transformation, or risk losing out market share. Because customers today know they have many options, they pick the financial service providers who give them the right help at the right time.

The question is – are you one of them?

In this on-demand webinar, you’ll join Microsoft’s Christian Sarafidis, Chief Business Development Officer, Worldwide Financial Services, and Backbase’s Elliott Haralambous, Global Director – Ecosystem. Together, they’ll walk you through their recommendations to help greenfield, mid-market, and enterprise banks and financial institutions re-architect around the customer.

During the 30-minute session, they’ll discuss:

  • Steps to help your bank accelerate its digital transformation
  • The importance of creating seamless, customer-centric journeys
  • Overcoming legacy tech to exceed customer expectations
  • Making the biggest impact in the least amount of time

Presenters

  • Christian Sarafidis

    Chief Business Development Officer, Worldwide Financial Services at Microsoft
  • Elliott Haralambous

    Global Ecosystems Director at Backbase

Keen to learn more?



  • Image of Winning strategies to jumpstart your digital transformation

    Key recommendations for greenfield, mid-market, and enterprise banks.

    While decades of incremental tech, siloed infrastructures, and outdated legacy systems have stifled financial institutions’ ability to innovate and provide real customer value, today’s customers expect personalized digital products and processes to meet their banking needs.

    In order to survive — and thrive — financial institutions need to completely re-architect around their customers, shift to a platform operating model, and put the user experience at the heart of their business. But embracing the paradigm shift has always been challenging. Until now.

    Read now