Adopting a fully digital sales model
How UK&IE banks can maximize revenue growth through optimized digital account opening and product application
While most UK&IE banks have enabled digital account opening, many underestimate the full potential of digital sales — or the use of digital channels and tools to sell products and services — in increasing conversions and boosting revenue.
Case in point: although the typical consumer has seven financial products, just three of these are with their primary bankÂą. This means that financial institutions are missing out on opportunities to make more from their digital customers by offering them different products, including those that are generally higher-value, such as credit cards, loans or mortgages.
In this whitepaper, we share how UK&IE banks can use digital as a sales channel to cross- and upsell complex, higher value products leading to a larger share of wallet and a digitally-savvy customer base.
Download the whitepaper and learn how to:
- Boost digital sales through common digital capabilities
- Optimize the digital sales customer journey
- Increase cross-selling opportunities and “share of wallet”
- Increase cross-selling by leveraging data and personalisation
Âąhttps://www.rfigroup.com/global-retail-banker/news/deepening-relationships-digital-world
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Download the whitepaperto learn how to optimize the digital sales customer journey