Omni-Channel Customer Engagement

Backbase provides a comprehensive and powerful omni-channel customer engagement orchestration platform to streamline and manage digital customer interactions across all channels.

Backbase Platform

Digital Banking

Modular digital banking applications optimized for Retail Banking, Business Banking, and Wealth Management. Delivering state-of-the-art UX building blocks, on top of a highly resilient API driven digital banking back-end. Including a strong integration architecture to be able to reuse your existing core banking and other back-end systems and work together with best of breed fintech.

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Backbase Platform

Experience management

All the tools to create and manage the very best digital experience. Backbase empowers both life and non-life insurance providers to repurpose traditional policy administration and claims management systems and integrates business rules, data and product models from these disparate systems into a seamless experience to fully support brokers, tied agents, and direct channels.

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Backbase Platform

Onboarding & Origination

Design and automate all your onboarding, origination and self-advice dialogs across multiple channels, all directly integrated with your internal systems with straight through processing. Leverage powerful dynamic case management capabilities that brings together the people and information needed to get work done completely and correctly throughout the entire lifecycle of a case.

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Backbase Platform

Cloud Native

The Backbase platform supports both traditional app server and new native cloud deployment models, enabling our customers to safely make the transition from a classic deployment to a native cloud deployment, without re-engineering. Backbase has done the hard work of abstracting the platform capabilities from the various cloud deployment model.

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Backbase Platform


A modern, digital banking architecture is crucial in achieving swift time to market with digital touchpoints that your customers will love. However, without clear, defined integration with back-end services, customer data cannot be sourced, and the architecture is undermined.

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Streamline customer interactions
across all touchpoints

The Backbase architecture is designed from the ground up to act a central orchestrator of customer interactions across all user touchpoints. At the core of the Backbase platform we have the concept of widgets. Widgets are end-2-end mini-applications that contain UI logic that connects to business/process logic and data.

Widgets are created once and run everywhere. In other words – widgets are shared lego blocks that can be re-used across multiple applications (e.g. web / mobile) and multiple user types (e.g. employee / customer). Widgets share common platform services for security, integration, personalization, transactions, payments, notification, etc.

All customer interactions – across all though points – run through the same shared digital banking platform services, from integration calls to the back-end (e.g. core banking), to gathering data and persisting the customer session, to rendering a user interface that is optimized for a specific device context. At presentation level we made it possible to reuse the widget across multiple devices/channels where we use the same presentation model and modify the view (UI extension) for the specific device/channel.

touchpoints bb6 - Platform

Join us at Backbase
Connect 2018

October 30 – November 1 | Amsterdam

Join us at Backbase Connect 2018, our annual conference in which we bring together more than 900 customers, partners and industry thought leaders to discuss how Backbase is enabling them to meet their digital transformation goals. The event features sessions from technology innovators from leading financial companies, and some of the most influential fintech thought leaders.

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The Leader in Omni-channel Banking

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“Since the previous Forrester Wave evaluation, Backbase has enhanced its capabilities for retail, corporate, and private banking. Today, it is second to none — and comes with supportive analytics, as well as rich digital sales and marketing capabilities."
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"Backbase’s Digital Banking Platform is the leading solution on the digital banking platform market. [...] Ovum recommends that banks shortlist Backbase’s Digital Banking Platform when searching for a competitive digital banking platform solution."
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This research evaluates 14 MADP vendors across four use cases of growing demand for mobile apps. "Backbase has been delivering horizontal portals, mobile apps and complete omni-channel projects for the past few years, for leading enterprises across the globe."


Get inspired by some of our Customer Success Stories and learn from their results.

Backbase has provided its innovative product to some of the largest enterprises and financial institutions from around the world. See what they say about how their experience with Backbase enhanced their business.

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Want to see Backbase in action? Request a Live Demo

In the live demonstration, that will be given to you personally by one of our experts, you will gain insights about how Backbase fit your needs. Our expert will demonstrate the powerful features and capabilities of the Backbase Omni-channel Digital Banking Platform and will be happy to answer your questions regarding our product.

All you need is an internet connection, PC or Mac and 30 minutes of your time. If you are interested, please fill in your details and one of our experts will contact you shortly.

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