Tech CU Partners with Backbase to Digitally Transform the Credit Union Member Experience
Tech CU, a leading credit union serving California’s technology community, announced today that it has engaged engagement banking technology provider Backbase to overhaul its members’ banking experience and implement a brand-new digital transformation strategy. The partnership will give Tech CU the ability to facilitate instantaneous software updates to minimize the time and cost associated with upgrades, all while leveraging Backbase’s specialized technical expertise to develop, deploy and optimize new solutions.
The partnership affirms Tech CU’s commitment to optimize its members’ digital banking journeys, enabling it to spearhead a more user-friendly, enhanced online experience. The Backbase platform enables Tech CU to streamline its entire banking technology infrastructure, breaking down internal business line siloes and reducing the number of vendors required to maintain its systems, ultimately resulting in Tech CU orchestrating an enhanced, seamless member banking experience.
Tech CU’s mission is to deliver an experience that wows, and empowers our members to succeed financially – a tall order when our members are among the savviest customers in the U.S., with significant technology enabling banking expectations. They expect and, deserve, a banking experience that matches their own appetite for innovation. Backbase’s service offerings are perfectly in line with our desire to meet these expectations, allowing us to be every bit as nimble and innovative with our offerings as the industry we serve.
Robert Reed, Chief Retail Banking Officer of Tech CU
The importance of instant innovation power in the banking sector cannot be overstated, and we’re thrilled to support Tech CU’s ambition to become the leader in member-first, digital-first banking. Speed and scale are critical competitive differentiators for financial institutions looking to truly own the customer journey, and we look forward to helping Tech CU bring its vision to life.
Vincent Bezemer, Senior Vice President of Americas at Backbase